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 GET FREE ACCESS 

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UNLOCKING

B2B GROWTH

The US Latino Market Opportunity

Charlie Echeverry (Black//Brown) and Eric Miller (Owens Corning) share exclusive research-driven insights about the biggest untapped market for B2B businesses: US Latinos.

Is your brand missing out?

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What’s in this lecture?

Charlie Echeverry (Black//Brown) was invited by the ANA Masters of B2B Marketing Conference to present our research-driven insights to the biggest brands in B2B marketing, in partnership with Eric Miller (Owens Corning) as a client of Black//Brown who has applied these insights and uncovered the impact to their business growth.

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Voted one of the "most impactful" talks from the 2024 ANA Masters of B2B Marketing Conference.

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US Latinos are the fifth largest economy in the world,

contributing $3.2T, and growing 2.5x faster than non-Latino GDP.

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And the growth isn’t just affecting B2C…

it’s dominating B2B and will continue to do so.

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Latino-owned businesses are growing 10x faster than the general market, contributing $800B to the US economy, and last year, 8 out of 10 of new businesses were started by Latinos (3x the national average).

What does this tell us?

There is a major opportunity in this space. Is your brand maximizing the market share of the US Latino economy?

If you aren’t, or even if you aren’t sure…

You can access our FREE research-driven thought leadership exclusive insights.

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Want more?

Connect with us for details on workshops for your team to learn more about this extensive opportunity to grow market share.

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A Nationally-Certified

Minority Business Enterprise (MBE)

MBE Certificate #SC30181

info@blackbrown.us

310.387.1754

6201 W 87th Street
Suite 2651
Los Angeles, CA. 90045

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