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Latinos: The New Roofing Customer to Capture
By Rachelle Antoine & Charlie Echeverry In an industry where 30% of US contractors, 50% of US workers and 70% of US homeowner growth...

Charlie Echeverry
Mar 1, 20234 min read
231 views
1 comment


Latino Donor Alchemy: Building bonds with a base of largely untapped donors in the US
Photo by: Jon Tyson Even before Covid-19 and the BLM Movement’s most recent momentum, shifting trends in consumer expectations, attitudes...

Jess Echeverry
Sep 15, 20204 min read
24 views
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The Inside like the Outside.
Photo by Devin Avery “Yes, I agree it’s a major opportunity but very concerned of how that’s going to be received, people may feel...
Jesús
Jul 29, 20203 min read
23 views
0 comments


The Motorcycle Industry's Blindspot
I fell in love with motorcycles when I was 10 years old. I'd seen bikes on the road at an even earlier age, of course, but it wasn't...

Charlie Echeverry
Jul 20, 20204 min read
11 views
0 comments


The right medicine at the right time.
Updated: Jun 26, 2020 Photo Credit: pina messina Businesses, when healthy, are like any organism; they respond and react to the stimuli...

Charlie Echeverry
Jun 22, 20203 min read
10 views


Time for business leaders to rise up, take on the moment and make real change.
Photo credit: Clay Banks “...arrest the thugs. Everyone, please, black or white, I don’t care. Just shut up, get back to work, and stop...
Jesús
Jun 4, 20204 min read
9 views
0 comments


Live Entertainment is dead... Long live Live Entertainment!
Updated: Jun 22, 2020 #NextNormal Photo by Claire P As parts of the country start to open, the issue many of us are beginning to tackle...
Jesús
May 20, 20204 min read
6 views
0 comments


Life's new user guide.
Updated: May 20, 2020 #NextNormal Photo by Tim Mossholder We've all heard the expressions. "When things go back to normal"... or the...

Charlie Echeverry
May 12, 20203 min read
6 views
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